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If you’re anything like most website owners, you’d like to see more visitors to your site. Or more specifically, visitors who at some point want to purchase. Fortunately, there are many techniques you can use right away to start attracting increasing amounts of quality traffic to your site. And they work long-term too.

Before finalizing your KPI and revenue goals for the new year, it’s critical to take a deep dive into what really constitutes your core metrics – because not all data is created equal. Moreover, if you don’t do this, you run the risk of working less efficiently, and misappropriating your time, energy, and resources, in order to reach your department and company goals.

A recent post on social media made me think. It stated keyword research no longer had any relevance, that it was old and outdated, and should now be ignored. Were they right? Or is keyword research still relevant, and if so, how should it be used in today’s online environment?

This year, you need a boost to your PPC campaign, doing different strategies to have an edge to others. And sometimes, you need an expert to look for it and set up the campaign for you.

Does network marketing still work? I believe it is an even more viable business model than it used to be, especially in today’s economy. Computers have improved both the business model itself and the ability to advertise and influence those beyond your immediate circle of family and friends. Here is my take on the subject.

Learn how a the internet can provide an great part time income. But first put aside any preconceived ideas or misconceptions you might have about Work At Home On the Internet Opportunities or “recruiting” members into your new opportunity. Have an open thought process for something new and refreshing, for something that works from day one.

Wondering what is the best social platform to promote your online business. You will be surprised to know the number of social media platforms available in the market today. Covering each isn’t really the right strategy, hence it is important to make sure that you target the key media platforms and spread the word about your business.We will be discussing few of the most popular social media platforms you can spend time on to promote your business.

Content curation is becoming an increasingly important component of effective content marketing. The truth is, it’s nigh on impossible to create all the content yourself that you need in order to sustain and build your online visibility. Curating content offers a useful, and actually highly beneficial, alternative. This article shares 9 top tools you can use to make content curation easy and effective, and build your online presence as a result.

In this article I’ll be providing you three steps to help your business dominate your niche – even if you’re in a highly competitive market. Some experts will advise against starting a business in a competitive niche (e.g. weight loss, fitness, etc). However, I believe the most competitive niches are the ones that are the most lucrative.

I sat in on the Small Biz Online Marketing Seminar at SUNY New Paltz not sure what to expect, but knowing that the three panelists are digital marketing experts who know their stuff. The event was organized and sponsored by Dragon Search Marketing and the Mid Hudson Valley Digital Marketers. Raleigh Green from Raleigh Green Inc., Aaron Mandelbaum of Ice Breaker Consulting, and Jason White, SEO genius of Dragon Search Marketing. The audience of about 200 were small business owners, SUNY New Paltz students, and marketers.

Nowadays, there are so many digital marketing agencies worldwide that for some business owners, knowing which to choose is tricky. However, here is a helpful article highlighting how agency owners can be more effective in reaching out to businesses.

There’s a hot new topic in Internet Marketing that I want to explore with you. It’s called retargeting. I specifically want to talk about retargeting (sometimes called remarketing) on Facebook. When used correctly, Facebook can be a powerful tool to make more money from your list. Not only that but Facebook has now integrated a couple new features that make retargeting easier than ever.